Budweiser Launches 1,936 NFT Cans, Bud-Themed Marketplace Gets Bogged Down With Traffic
The crypto community debated the purchase by Budweiser of an NFT by Tom Sachs, titled ‘Life of the Party‘. Budweiser also purchased the Ethereum Name Service domain (ENS) on August 11, 2021. Opensea records shows that Budweiser spent $96,000, or 30 ether, to purchase the ENS domain.
Because it’s a tribute to the first Heritage Cans that were launched in 1936, there are 1,936 Budverse Cans.
Now you can have a piece in history, and a collectible that will give you access to the future Budverse.
– beer.eth (@budweiserusa) November 29, 2021
Budweiser uses the domain beer.eth as its Twitter handle, and announced the release of a selection 1,936 Bud-themed NFTs. The video that Budweiser posted on Monday said, “The wait is over.” The video explains that you can now own a piece Budweiser history and shows a few previews for the NFTs known as ‘Budverse Cans’. At 1 p.m. EST, presented the Budverse marketplace for its fans.
Budweiser NFT Web Portal Bogged Down by Launch, Gold, and Core Budweiser NFT Cas
The Budweiser NFT website portal was slow to load. The age of visitors is required. This section of the portal displayed another error when trying to verify legal drinking age. After trying for 15 minutes to access the Budweiser web portal without success, it finally opened at 1:16 p.m. EST.
“Introducing Budweiser’s first ever NFT collection: Budverse Cans Heritage Edition. The Bud-centric NFT website explains that the collection consists of 1,936 unique digital containers, which represent 1936, the year Budweiser launched its first can. Each NFT is unique and created using archived photos and ads from Budweiser’s rich history. Every NFT acts as an entry point to the Budverse and unlocks exclusive benefits, rewards, and surprises for all NFT holders aged 21+ (or legal drinking age).
The collection features 1,900 Core NFTs. These are generative art NFTs that showcase iconic Budweiser cans throughout the company’s history. Budweiser Core NFTs unlock a variety of ‘exclusive access to’ and rewards from Budverse.
There are 36 ‘Gold NFTs’, which are extremely rare and feature iconic heritage cans. According to Budweiser’s website, the Gold Budweiser NFTs are VIP tickets that allow for access to the ‘best experiences within Budverse and beyond. The Budweiser NFT cans sold quickly and will be available for sale on the second-market platforms.
Budweiser isn’t the only brand that is trying to make it in the metaverse using NFTs. The Bored Ape Yacht Club team introduced NFTs to Arizona Iced Tea, a popular beverage brand. McDonald’s has just unveiled the non-fungible token collectible ‘McRib’. In recent times, Nike as well as Adidas both moved towards the metaverse and NFTs that are blockchain-backed in recent years.